From Fibre to Floor
Made in Bhadohi. Shaped by many hands.
Every House of Souravi rug is created in Bhadohi, one of India's historic centres of carpet craftsmanship. From yarn preparation and tufting to carving, washing and finishing, each stage is carried out by skilled craftspeople before the rug receives its final inspection.
01
Wool & Dye
Undyed wool is hand-selected and dyed in small batches to match each design's exact palette.
02
Hand-Tufting
Artisans work the design tuft by tuft with a hand-tufting gun, building pile height and texture by eye.
03
Finish & Wash
Each rug is sheared, washed and edge-bound by hand before it ever reaches your floor.
One rug. Multiple skilled hands. Countless hours of craftsmanship.
Every rug is individually crafted, so subtle variations in texture, pile and character are part of what makes each piece unique.